Corporate Social Responsibility: How you can do it – Part III

The secret to effective Corporate Social Responsibility (CSR) is planning. Integrate CSR into your organizglobeinhandweb1ation’s business model for best results. The benefits from your CSR campaign may come in the form of increased profits, an increased positive company perception, or approval from the community through increased goodwill or an improved hiring pool.

Positive outcomes for your CSR campaign require leadership, not luck. A strategic look at organizational objectives and how you ...

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Communicator Awards Honors PilmerPR

award-communicator_bw_logo1comm-award-trophy-2009-lo-res-crop“PilmerPR is pleased to announce the garnering of yet another honor for exceptional public relations results. Thank you to a great client, ElectraTherm, for accepting sound PR advice and thanks to skilled staff that holds up the standard of communications excellence at PilmerPR.”  John Pilmer – President and Founder

EarthTimes covers this Green PR news.

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Freedom, the Press & Social Media

freedom-of-pressFor centuries, dictators and tyrants have depended on controlling the information consumed by their citizens. Control the propaganda, control the minds of the people. The printing press revolutionized access to information and history shows that empowered people were the result.

Now, Iran’s unrest demonstrates again that communication and information have the power to change the world. Although the regime with big guns may win this round, the Facebook and Twitter empowered youth ...

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Angel Investing Alive and Well in Utah – Funding Universe

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Serving the public relations needs of America’s startup companies is fulfilling work. So, I was especially interesting in attending today’s UVEF event for entrepreneurs.

A large crowd filled the Novell facility for today’s UVEF luncheon. They heard from  Brock Blake, CEO at Funding Universe who addressed his company’s recent survey of 60 Utah angel investors. Utah Angels was the largest group in the sample, but several groups were ...

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Corporate Social Responsibility: What is it? Who’s doing it? And how you can do it – Part I


The triple bottom line, CSR and social responsibility are all buzz words gracing headlines and the agendas of corporate meetings both large and small. But what do they all mean? And why is everyone talking about them?

Corporate social responsibility or CSR is a relatively new and increasingly large concern for corporations and small businesses alike. CSR is also known as corporate citizenship, corporate responsibility, sustainable responsible business ...

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