Social Responsibility – The Smokey Side at Walmart, Disney, & …

Poor Corporate Social Responsibility (CSR) rides again!

Various sources in the past report that U.S. companies lag behind other nations in reporting and hiring experts to manage accountability for triple bottom line CSR – responsibility for People, Planet, & Profits.  I’m hopeful the gap is narrowing, but the lagging accountability of U.S. companies reinforces stereotypes of greedy American companies and hedonistic U.S. consumers held by many globally. And here’s the rub. Actions count more that words and flowery reports.

Bangladesh police ...

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#1 Utah Public Relations Holding Steady with Threat of Growing Air Pollution

In the news again with great Public Relations –Provo/Orem #1. Pitney Bowes analyzed 384 metropolitan areas and the Provo-Orem area ranks first on a list of the nation’s fastest-growing metropolitan areas and will remain that way for the next five years. 2012 to 2017 Provo-Orem’s population is projected to add nearly 11,000 new households, or 7.4 percent at ...

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Osmonds Honored in UVEF Hall of Fame – Public Relations That Has Lasted 50+ Years

 

Public Relations campaigns, at least in this Utah PR firm’s experience, are usually measured in weeks or months. Even CSR PR (corporate social responsibility) campaign plans may forecast only a few years out.

 

Imagine a media relations plan spanning more than five decades. Now think of the volatile entertainment business where one hit wonders abound.  It would be more rare than a photo of Jerry Lee Lewis, Carl Perkins, Elvis Presley and Johnny Cash singing together. Or, ...

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Popular Science – SpotterRF “Revolutionary” in Best of What’s New 2012

Radar – You’ve come a long way baby!

Popular Science calls it a “revolutionary product” for protecting soldiers and the public. Popular Science Magazine’s Best of What’s New 2012 Award goes to PilmerPR public relations client SpotterRF for their compact ground surveillance radar. This new product is a peek behind the advanced tech curtain where tremendous public risk exists.

The prestigious award from ...

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