Archive for 'Lean Launch PR'

5 Ways to Get in the News – Ignore at Your Own Risk

In today’s public relations climate, great PR firms help you get in the news. So, why is good media relations imperative? The reason is quite simple: because good media relations gets you in the news and getting in the news means that potential buyers are aware of your product or service. The key to making this idea come to fruition is to take every precaution to get journalists to ...

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Todd Pedersen of Vivint adds Shark Tank feel to 1st UVEF “Todd’s Top Ten” crowd pitch event

Thanks to Todd Pedersen, Vivint, City of Provo, & the Utah Valley Entrepreneurial Forum (UVEF) for a cool Shark Tank -like event! DAILY HERALD story & VIDEO.

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After the smoke cleared the room, the young entrepreneurial sharpshooters of LunchBox held the coveted UVEF Top Gun trophy in-hand.  Such was the “OK Corral” shootout atmosphere of the first annual “Todd’s Top Ten” crowd pitch event presented by UVEF.

In a room full of investors, entrepreneurs, and over ...

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25,000+ attend ISC West – On the Road for Fire Avert & SpotterRF – Public Relations (PR)

This week I joined 25,000+  security fans at the International Security Conference  in Las Vegas (ISC West). 1,000 exhibitors fought for attention with amazing marketing and PR dexterity.

I’ve been on the road doing event PR(public relations) for many entrepreneurial start-ups and some “big dawg” companies. Spreading the news about cool new technologies, new services, and basically awesome stuff! When with Novell, I accompanied some visionary executives including Eric Schmidt (of Google fame) and Chris Stone. On 9/11, I was ...

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Entrepreneurs – How young is too young?

How old were you when you had your first entrepreneur idea?
Robert Nay has his say.

When I met Robert after his Bubble Ball minute of fame, his feet were firmly on the ground. Sounds like he remains firmly planted while reeling in the stars. Go, Robert! Go, entrepreneurs!!!

 

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College Entrepreneurs Rock – even under water…

…And the judges say Underwater Audio is #1 among the Utah Student 25 entrepreneurs for 2013.  What Captain Nemo of Jules Verne’s 20k Leagues Under the Sea would have given for one of  these? More recently, I wonder how Michael Phelps would look jammin’ with this in the pool?

Underwater Audio takes iPod Shuffles from Apple and waterproofs them using a unique, proprietary process. Swimmers love how Underwater Audio’s waterproof iPod makes those boring laps fly by! In less than two ...

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Scott Petersen: “Message to Garcia” Still Resonates as Vital Business Principle

At a Utah Tech Council (UTC) event at Rees Capital (Amy Rees), I sat at the feet of Scott Petersen and John Richards from the BYU Center for Entrepreneurship. They refined my understanding of the proven principles taught in Nail It Then Scale It (Paul Ahlstrom & Nathan Furr), Business Model Generation (Alex Osterwalder), among others*.

However, Scott Petersen hit on a principle that ...

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PilmerPR Celebrates 10 Years Delivering Top PR & Marketing Results

PilmerPR Celebrates
Content Marketing among New Services Delivering Results for Emerging Companies

 

SALT LAKE CITY—February 12, 2013—PilmerPR today celebrates 10 years of delivering public relations and marketing success to clients in technology, cleantech, retail, travel, and ecommerce. To mark the occasion, the firm…

“We’ve come a long way, delivering the latest best practice technology and strategy to accelerate client success with very measureable PR and marketing services,” ...

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SpotterRF Signs New Partners as New Awards Pile Up

News Coverage of this announcement:

SourceSecurity.com

Military and Aerospace Electronics

PilmerPR public relations and marketing client SpotterRF this week announced new partnerships and awards as demand grows for its breakthrough radar technology. SpotterRF provides the world’s most advanced compact surveillance radar (CSR) system for affordable wide area, all weather perimeter security and small force protection. Incorporated in 2009, the company attained profitability quickly and is ahead of forecasts.

SpotterRF’s ...

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Vivint’s Todd Pedersen Takes Entrepreneur of the Year at UVEF

Entrepreneurs on Parade – Start-up Extravaganza. Call it what you will but the room was packed to hear winners of this year’s Utah Valley Entrepreneurial Forum (UVEF) 2012 Awards (press release). Winners were gracious, new products were fascinating, and the comments of entrepreneurial sages generated lots of #UVEF tweets and note taking.

“Dad said, Be the best service provider in the industry and… ...

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Popular Science – SpotterRF “Revolutionary” in Best of What’s New 2012

Radar – You’ve come a long way baby!

Popular Science calls it a “revolutionary product” for protecting soldiers and the public. Popular Science Magazine’s Best of What’s New 2012 Award goes to PilmerPR public relations client SpotterRF for their compact ground surveillance radar. This new product is a peek behind the advanced tech curtain where tremendous public risk exists.

The prestigious award from ...

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