In today’s public relations climate, great PR firms help you get in the news. So, why is good media relations imperative? The reason is quite simple: because good media relations gets you in the news and getting in the news means that potential buyers are aware of your product or service. The key to making this idea come to fruition is to take every precaution to get journalists to ...
Continue Reading → ShareWouldn’t it be fun to do the public relations (PR) for Ezekiel “Ziggy” Ansah, the Detroit Lions 1st round NFL draft pick. The new football version of the Ziggy brand is a rising star story made for Hollywood, ala The Blind Side. Never playing American football until about three years ago, this lion traveled an unlikely trail from Africa to Provo, Utah where he became a “defensive dominator.”
As the 5th pick in the 1st round, the Ziggy brand is ...
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UTC joins Popular Science, Government Security News, UVEF, and others honoring SpotterRF
SALT LAKE CITY- Eight innovations were announced as winners in the 11th annual Utah Innovation Awards program, presented by Stoel Rives LLP and the Utah Technology Council. This statewide program, is designed to recognize innovations and the Utah companies that created them. Winners were announced during a sold out Awards Luncheon today ...
Much has been written on this blog about Press Releases, Content Marketing, SEO, Analytics, and related Public Relations tools and tactics. Well, here’s some more if you didn’t get it the first time. This Utah PR firm believes in the press release–still! Yes, we admit it. Twitterville, the New Rules of Marketing and PR and other new prophets of profit would have you believe that traditional ...
SALT LAKE CITY—February 12, 2013—PilmerPR today celebrates 10 years of delivering public relations and marketing success to clients in technology, cleantech, retail, travel, and ecommerce. To mark the occasion, the firm…
“We’ve come a long way, delivering the latest best practice technology and strategy to accelerate client success with very measureable PR and marketing services,” ...
Continue Reading → ShareNew Years in New York City includes the big Times Square ball drop for publicity, not a “big apple.” But, how do they do the ball drop thing elsewhere? Cities all over America seek New Year headlines from their “over the top” guerilla PR antics. Try to top this drop:
More Fun New Years Drops ...
Continue Reading → ShareNot quite Bo Derick, but pretty cool, nonetheless…SpotterRF’s Model C40 provides radar coverage for about $600 per acre, or $48 per linear foot for a perimeter. The radar is designed to integrate seamlessly with as few as one p/t/z camera to cover up to a 360° degree field of view. The product locates targets with advanced x-band radar technology, and automatically cues a p/t/z camera to assess the threat. Using a super-compact, IP-addressable C40 radar with just one camera ...
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Public Relations campaigns, at least in this Utah PR firm’s experience, are usually measured in weeks or months. Even CSR PR (corporate social responsibility) campaign plans may forecast only a few years out.
Imagine a media relations plan spanning more than five decades. Now think of the volatile entertainment business where one hit wonders abound. It would be more rare than a photo of Jerry Lee Lewis, Carl Perkins, Elvis Presley and Johnny Cash singing together. Or, ...
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What public relations entity has the media relations influence, the green pr prowess, the
social media PR moxie, and the connections in crisis management planning to garner 4M Twitter hits (in 24 hours leading up to impact), shut down Broadway and the world’s largest stock exchange, cancel 15,000 flights at major airports, garner more media coverage than the presidential campaign a week before ...
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