Content Marketing, Article Marketing, Product Marketing–they’re all connected. The language of business success. Where are companies finding this success? It’s not a simple answer, but a lot more people are asking, What is a blog? “How do I blog? Why do I need to pitch bloggers and do guest blogs. As a component in a well crafted public relations campaign, content marketing and SEO are synonymous ...
This Utah PR firm has a clean record with the BBB. Long before Facebook, Google+, Angie’s List, Yelp, or a dozen other now prominent consumer rating services, there was the BBB. So, I paid attention the other day when I received a convincing email from what was “purported” to be the Better Business Bureau (BBB). As a public relations firm offering Online Reputation Management, I know how ...
It’s more than backlinks and stuffing keywords. In the new school of SEO, it’s killer Content that wins and who better to write it than Online PR (public relations) pro’s? If you ignore Google’s new search emphasis on ultra awesome content you may see your search results heading south like a duck in winter!
Public Relations firms, especially those with accredited, seasoned professionals whose English is their primary ...
Working through the online Media Relations maze, PilmerPR pivots regularly to better client SEO results for PR Online and Content Marketing.
Google sends out 500 algorithm changes per year according to Todd Bailey (Wall Street Journal). Since my daughter’s nickname is Panda, I found it humorous when the bamboo snarfing creature received naming honors for a major change in Google search in ...
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One of the fun movies of my childhood was “Around the World in 80 Days.” Set in the early days of automobiles, it highlights the huge challenges of circumnavigating the globe. Today, I have to laugh that we can circle the globe online in more like 8 seconds–a little faster than back “in the day.”
Just as transportation now moves at multiples of the speed of sound, ...
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Fast Company confirms what our Online PR firm, PilmerPR has tracked for years. Savvy companies use video to draw a crowd. Not just any crowd, they use video strategy relevant to their target market. As YouTube was just getting their legs under them, low resolution video that didn’t look too polished was actually more favorable than big production numbers that smacked of marketing. Now, however, with the low ...
Still think blogging isn’t important to your Public Relations plan? Think again. This morning’s Fox News TV broadcast is a prime example. SCOTUSblog got some Fox love as Fox News anchors and experts read from SCOTUS to report the breaking news regarding the Supreme Court ruling on ObamaCare (Affordable Car Act).
With viewers teased for an hour and riveted to screens across the country and at the ...
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