Getting people to pay attention to your company and even taking it a step further, getting them to become customers, can be a challenge. There’s so much noise and competition to overcome that it is easy to get lost. What makes companies stand out? Think about your favorite companies. What do they have in common? Why do you ...Continue Reading → Share
Content continues to be king, and there are very obvious reasons why. Content, in any way, shape or form is what gets people’s attention. With all the content readily available, you have to be careful and strategic about how and where you put your information. But content is still what will draw customers in.
A strategic content marketing strategy will help your ...Continue Reading → Share
As we draw to a close on Work and Family Month, we thought we’d leave you with some tips to help improve your work-life balance. This delicate balance is something that we all strive for. A proper work-life balance can lead to a happier, healthier life. If you don’t have a family to balance your work with, think of it as a way to balance work and home life ...Continue Reading → Share
Qualities like easy collaboration, great listening and communication skills as well as a high emotional intelligence are just some of the feminine qualities that often make women fantastic entrepreneurs. While the challenge of balancing work and family life can be daunting, if that is your wish, the unique ability of many women to multitask and Continue Reading → Share
It’s National Boss’s day! Part of what makes a good boss is the ability to inspire employees to do their best and want to be at work. This is not always an easy task, but it’s essential for the success of your business. High employee turnover can be very costly for employers and is not something that you want ...Continue Reading → Share
Work culture encompasses your company’s ideologies and principles as well as the beliefs, thought processes and attitudes of your employees. Or as Entrepreneur.com has defined it, “a blend of the values, beliefs, taboos, symbols, rituals and myths all companies develop over time.” Your company culture is your company’s personality. A positive work culture can have a great impact on ...Continue Reading → Share
As part of National Work and Family Month, all of our blog posts for October will be focused around striking that delicate balance between your career and your home life. One way we at PilmerPR are able to create this balance is through telecommuting. We have a virtual office so many of our associates are able to work from wherever ...Continue Reading → Share
Entrepreneurism is one of the best ways to become successful in today’s economy, which begs the question, “what is an entrepreneur?” “What makes them tick?”
Entrepreneur.com contributor Steve Tobak recently wrote an article challenging the commonly accepted definition of an entrepreneur. His definition expanded the dictionary definition of “someone who starts a business and is willing to risk loss in order to ...Continue Reading → Share
As you may have noticed from our earlier posts, we LOVE being a Utah business. We’re very proud to do business in a state that is known for its entrepreneurial drive. The natural beauties of Utah and the top quality business atmosphere make it the perfect place to call home.
Entrepreneurs are a great asset to every community. They help ...Continue Reading → Share
There’s been some debate as to whether or not corporate social responsibility (CSR) is really worth it for your business. While you cannot quantitatively measure “good feelings,” there are things you can measure the come from CSR like an increase in sales, engagement, and media relations (traditional or social). Whether you’re an entrepreneur just starting out or a well-established ...Continue Reading → Share