Ziggy PR Brand Rides Again – BYU’s, now Detroit’s African Lion

Wouldn’t it be fun to do the public relations (PR) for Ezekiel “Ziggy” Ansah, the Detroit Lions 1st round NFL draft pick. The new football version of the Ziggy brand is a rising star story made for Hollywood, ala The Blind Side. Never playing American football until about three years ago, this lion traveled an unlikely trail from Africa to Provo, Utah where he became a “defensive dominator.”

As the 5th pick in the 1st round, the Ziggy brand is ...

Continue Reading →

John Huntsman Ambassador to China – Good Choice or Good PR?

President Obama’s recent confirmation of Utah Governor John Huntsman carries some certain intricacies not readily know or realized by the public. On the surface, the choice is great, almost a no brainier. Huntsman fits the China Ambassador mold just about as perfect as Obama could wish.

Huntsman and Obama

During his younger years, Huntsman served a mission for the LDS Church in Taiwan and became fluent in ...

Continue Reading →