25,000+ attend ISC West – On the Road for Fire Avert & SpotterRF – Public Relations (PR)

This week I joined 25,000+  security fans at the International Security Conference  in Las Vegas (ISC West). 1,000 exhibitors fought for attention with amazing marketing and PR dexterity.

I’ve been on the road doing event PR(public relations) for many entrepreneurial start-ups and some “big dawg” companies. Spreading the news about cool new technologies, new services, and basically awesome stuff! When with Novell, I accompanied some visionary executives including Eric Schmidt (of Google fame) and Chris Stone. On 9/11, I was ...

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Tips to the Top from APX Alarm CEO Todd Pedersen at UVEF

The crowd of entrepreneurs attending today’s UVEF presentation responded enthusiastically to Todd Pedersen, CEO and founder of  APX Alarm. With 5500 employees, the company expects to knock on 10 million doors this summer as it gobbles market share in the home security market. 850,000 installations to-date puts APX in the top 4 companies in their industry.

todd-pedersenIf you think Todd is ready for a vacation, you would be mistaken, and ...

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