SpotterRF Signs New Partners as New Awards Pile Up

News Coverage of this announcement:

SourceSecurity.com

Military and Aerospace Electronics

PilmerPR public relations and marketing client SpotterRF this week announced new partnerships and awards as demand grows for its breakthrough radar technology. SpotterRF provides the world’s most advanced compact surveillance radar (CSR) system for affordable wide area, all weather perimeter security and small force protection. Incorporated in 2009, the company ...

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BBB – New Phishing Scam Messing with your Public Relations & Online Reputation Management?

This Utah PR firm has a clean record with the BBB. Long before Facebook, Google+, Angie’s List, Yelp, or a dozen other now prominent consumer rating services, there was the BBB. So, I paid attention the other day when I received a convincing email from what was “purported” to be the Better Business Bureau (BBB).  As a public relations firm offering Online Reputation Management, I know ...

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CES – Consumer Electronics on the Edge – Vote

CES is the hottest show in town this week…at least in Las Vegas. But, tens of thousands crowd arrive on the anthill of activity that is sure to delight the “must have it” influencers ready to lay down cash to show off the latest gadget.  For entrepreneurs, venture capitalists, and big thinkers of industry, this is the “Mecca” of consumer electronics.  For my peers in marketing and public relations, it’s a chance to forecast how technology will empower companies, ...

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New Years Publicity Outside New York – What’s a Moon Pie?

New Years in New York City includes the big Times Square  ball drop for publicity, not a “big apple.” But, how do they do the ball drop thing elsewhere? Cities all over America seek New Year headlines from their “over the top” guerilla PR antics. Try to top this drop:

Mobile Moon Pie Drop

[youtube]https://www.youtube.com/watch?v=2wyLKPNN9K0[/youtube]

Atlanta Peach Drop

[youtube]https://www.youtube.com/watch?v=YyUMvHOXWEA[/youtube]

Dillsburg Giant Pickle Drop

[youtube]https://www.youtube.com/watch?v=nhMcg0HRvJY[/youtube]

Brasstown Possum Drop

[youtube]https://www.youtube.com/watch?v=kpXU5Li7TxY[/youtube]

Memphis/Nashville Guitar Drop

[youtube]https://www.youtube.com/watch?v=_4fdU_Ztadc[/youtube]

Miami Orange Drop

[youtube]https://www.youtube.com/watch?v=Ja_kY7RM42I[/youtube]

NYC Times Square – Still the Most Famous PR for New Years Celebration

[youtube]https://www.youtube.com/watch?v=0yo4DOAKXsY[/youtube]

More Fun New Years Drops ...

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Children with Autism Benefit from Christmas Party – Corporate Social Responsibility

Corporate Social Responsibility (CSR) continues to rise in the collective corporate conscience.  Our public relations firm loves to work with clients that follow PilmerPR rule #1, “First Be Good, Then Talk About It.” A painful memory of how marketing gets ahead of ...

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David Letterman Needs my Dentist – Dodge – Crowns in an Hour

Two days before Thanksgiving this year, I learned not to dodge the dentist. I had a tooth bothering me and I knew something had to be done quickly if I was to enjoy that feast of all feast holidays. That day I sat in my dentist’s chair to tell Dr. Keith Dodge my sad tale. Knowing others sat in the waiting room and there was certainly limited time to do any significant work, I was a little more than ...

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Vivint’s Todd Pedersen Takes Entrepreneur of the Year at UVEF

Entrepreneurs on Parade – Start-up Extravaganza. Call it what you will but the room was packed to hear winners of this year’s Utah Valley Entrepreneurial Forum (UVEF) 2012 Awards (press release). Winners were gracious, new products were fascinating, and the comments of entrepreneurial sages generated lots of #UVEF tweets and note taking.

“Dad said, Be the best service provider in the industry ...

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SpotterRF Wins Again – SSI Security Mag Rates Radar Perfect 10

Not quite Bo Derick, but pretty cool, nonetheless…SpotterRF’s Model C40 provides radar coverage for about $600 per acre, or $48 per linear foot for a perimeter. The radar is designed to integrate seamlessly with as few as one p/t/z camera to cover up to a 360° degree field of view. The product locates targets with advanced x-band radar technology, and automatically cues a p/t/z camera to assess the threat. Using a super-compact, IP-addressable C40 radar with just one camera ...

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Content Wins! The New SEO is the Old Public Relations – Write to Win Top 10

It’s more than backlinks and stuffing keywords. In the new school of SEO, it’s killer Content that wins and who better to write it than Online PR (public relations) pro’s?  If you ignore Google’s new search emphasis on ultra awesome content you may see your search results heading south like a duck in winter!

Public Relations firms, especially those with accredited, seasoned professionals whose English is their ...

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Social Responsibility – The Smokey Side at Walmart, Disney, & …

Poor Corporate Social Responsibility (CSR) rides again!

Various sources in the past report that U.S. companies lag behind other nations in reporting and hiring experts to manage accountability for triple bottom line CSR – responsibility for People, Planet, & Profits.  I’m hopeful the gap is narrowing, but the lagging accountability of U.S. companies reinforces stereotypes of greedy American companies and hedonistic U.S. consumers held by many globally. And here’s the rub. Actions count more that words and flowery reports.

Bangladesh police ...

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