Entrepreneurs on Parade – Start-up Extravaganza. Call it what you will but the room was packed to hear winners of this year’s Utah Valley Entrepreneurial Forum (UVEF) 2012 Awards (press release). Winners were gracious, new products were fascinating, and the comments of entrepreneurial sages generated lots of #UVEF tweets and note taking.
Not quite Bo Derick, but pretty cool, nonetheless…SpotterRF’s Model C40 provides radar coverage for about $600 per acre, or $48 per linear foot for a perimeter. The radar is designed to integrate seamlessly with as few as one p/t/z camera to cover up to a 360° degree field of view. The product locates targets with advanced x-band radar technology, and automatically cues a p/t/z camera to assess the threat. Using a super-compact, IP-addressable C40 radar with just one camera ...
Continue Reading → ShareIt’s more than backlinks and stuffing keywords. In the new school of SEO, it’s killer Content that wins and who better to write it than Online PR (public relations) pro’s? If you ignore Google’s new search emphasis on ultra awesome content you may see your search results heading south like a duck in winter!
Public Relations firms, especially those with accredited, seasoned professionals whose English is ...
Poor Corporate Social Responsibility (CSR) rides again!
Various sources in the past report that U.S. companies lag behind other nations in reporting and hiring experts to manage accountability for triple bottom line CSR – responsibility for People, Planet, & Profits. I’m hopeful the gap is narrowing, but the lagging accountability of U.S. companies reinforces stereotypes of greedy American companies and hedonistic U.S. consumers held by many globally. And here’s the rub. Actions count more that words and flowery reports.
Bangladesh police ...
Continue Reading → ShareIn the news again with great Public Relations –Provo/Orem #1. Pitney Bowes analyzed 384 metropolitan areas and the Provo-Orem area ranks first on a list of the nation’s fastest-growing metropolitan areas and will remain that way for the next five years. 2012 to 2017 Provo-Orem’s population is projected to add nearly 11,000 new households, or 7.4 percent at an ...
Public Relations campaigns, at least in this Utah PR firm’s experience, are usually measured in weeks or months. Even CSR PR (corporate social responsibility) campaign plans may forecast only a few years out. [youtube width=”212.5″ height=”172″]https://www.youtube.com/watch?v=Ti6lYRakQ04&feature=plcp[/youtube]
Imagine a media relations plan spanning more than five decades. Now think of the volatile entertainment business where one hit wonders abound. It would be more rare than a photo of Jerry Lee Lewis, Carl Perkins, Elvis Presley and Johnny Cash singing ...
Continue Reading → ShareRadar – You’ve come a long way baby!
Popular Science calls it a “revolutionary product” for protecting soldiers and the public. Popular Science Magazine’s Best of What’s New 2012 Award goes to PilmerPR public relations client SpotterRF for their compact ground surveillance radar. This new product is a peek behind the advanced tech curtain where tremendous public risk exists.
The prestigious ...
Continue Reading → ShareWhat public relations entity has the media relations influence, the green pr prowess, the
social media PR moxie, and the connections in crisis management planning to garner 4M Twitter hits (in 24 hours leading up to impact), shut down Broadway and the world’s largest stock exchange, cancel 15,000 flights at major airports, garner more ...
Continue Reading → ShareIn my public relations and Utah marketing work with PilmerPR, I’ve passed a hundred times by the business park area where Ancestry.com, Vivint, TNI, and a hundred other emerging entrepreneurial companies started. I’ve done PR consulting and media relations for many of them. This week Forbes, among many others, reported that Utah-headquartered genealogy software firm Ancestry.com entered an agreement to be acquired by an ...
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