Guerilla PR – National Geographic Feeds Red Bull – Stratos PR Frenzie

Update: Sun Nov 11, 9p Eastern, National Geographic airs Space Dive

As of the end of 2011, Red Bull employed 8,294 people in 164 countries.

A total of 4.631 billion cans of Red Bull were sold worldwide in 2011.

Denmark, Norway, & France have banned the sale of Red Bull.

Caffeine content per serving: 8oz-80mg (Coke classic: 12oz-40mg)

Guerrilla PR ...

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Environmental PR – New Client – Fish, all of them!

Environmental PR Primer:

Quick! What’s rising faster than the cost of healthcare? If you said fish prices, you could be right. Rising 8-20% per year, seafood costs are out of control. So, I volunteer to do a little public relations for the fish, some Green PR , if you will.

Here’s a sampling what is fast become unaffordable for the average consumer from my local grocer this week:

Price/lb.

$17.99     Ahi Tuna    

$13.99     Ono

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5 PR Press PitchingTips

One of the biggest challenges for companies doing Public Relations is the magic of successful press pitching. My PR heroes and our firm’s more valued staff have included some of the great media pitchers of our day. What’s their secret sauce? Below is another review of the magic. These pitching tactics have landed our media relations clients in hundreds of ...

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Businessweek – Vivint Acquired by Blackstone — Validation for Utah Entrepreneur in Orange Cap

UPDATE: Since writing the article below I asked Todd Pedersen the following:

What’s the likelihood of Blackstone growing the Vivint HQ outside of Utah?

Todd’s answer: “Zero. I’m not moving.”
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From my home office I can almost see the Vivint headquarters in Utah Valley’s River Bottoms.  I’ve watched with some amazement as this  small entrepreneurial start-up has grown into a industry ...

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ASIS AWARD ACCOLADES TO SPOTTERRF C40 FOR 1st RADAR UNDER $12K

Our Public Relations client SpotterRF is in the news again – 24/7 All-Weather 20 Acre Wide Area Coverage for Critical Infrastructure & Public Protection

OREM, Utah—September 5, 2012— On the heels of receiving the prestigious ASIS Accolades 2012 award, SpotterRF today ...

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Poll: Utah #1 Pro-business? So Says Wall Street Journal – Some disagree…

The diversity of reaction to news never ceases to amaze me, even though I’m in communications and PR Consulting.  For example, in response to what I thought was great Utah Marketing news, one Deseret News comment from “My2Cents” is instructive.

“It is not an award to be proud of, not for Utah and not for citizens. Its an award of oppression and poverty that the state ...

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Online Reputation Management – Around the World in 8 Seconds

One of the fun movies of my childhood was “Around the World in 80 Days.” Set in the early days of automobiles, it highlights the huge challenges of circumnavigating the globe. Today, I have to laugh that we can circle the globe online in more like 8 seconds–a little faster than back “in the day.”

Just as transportation now moves at multiples of the speed of sound, ...

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PilmerPR Launches New Marketing Services and Website

PilmerPR, LLC public relations and marketing firm announced new services today along with the launch of the company’s website makeover.

After nearly a decade of delivering excellent results for scores of small and mid-sized client companies, PilmerPR adds Reputation Management PR, Social Lead Generation, Search Engine and Conversion Rate Optimization, and Infographic Design to its success in Media Relations, CSR PR, and other PR online services.

“Even startup companies can now afford advanced and very measurable PR and marketing services,” ...

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MultiLing Panel on International Business

My time was well spent attending the MultiLing Multicultural Celebration. Our recent international PR work on cleantech issues for Ukraine and Singapore makes this topic timely for PilmerPR . A distinguished panel of experts offered many valuable insights on doing business internationally. Here are some of their comments “in the raw.”

 

Panelists:

Brian Chandler:   MultiLing

Localization and translation is key to international success. Think global right ...

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UVEF Top 25 Utah Startups Announced – Entrepreneurs in #1 State for Business

 

When was asked to serve as Communications* Chair on the board for the Utah Valley Entrepreneurial Forum (UVEF) in 2005, I had no idea the cool ride I was in for, learning from dynamic start-up entrepreneurs and mentors from across the state. Today, I attended my 8th UVEF Top 25 Under 5 awards. Interesting  to note, when UVEF started its ...

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