Earth Day PR Tips – Utah Business Blog

earth-day.jpgThe buzz around green has risen to a fever pitch. New green companies pop up daily like a bowl of Orvil Redenbacher seeking to seize the moment. Companies large and small rewrite messaging to grab headlines and improve public perception. The difference between skilled public relations and what is real green and socially responsible is sometimes glaring and other times very subtle.

Here are some PR tips on my Utah Business Blog for companies trying the do the right thing regarding the planet:

About the Author:

As founder of PilmerPR, John Pilmer, APR serves as a PR and marketing communications advisor for both emerging and established companies. He offers customers more than 20 years of results-driven business PR and marketing experience. John and the firm have provided PR consultation and campaigns for clients such as Mozy, Novell, AdvancedMD, Certiport, NextPage, ElectraTherm, Altiris, Avamar, EmergeCore Networks, FSLogic, INVISUS, 10x Marketing, MWI, Project Insight, REIC, Seastone, US Synthetic and Funding Universe (now Lendio), among others.

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