In a repeat of Christmas past, the employees at Brent Brown Toyota Scion chose the company’s Christmas party this month to once again raise money for the Clear Horizons Academy for local children with autism. Autism in Utah is on the rise and is currently twice the national average. A combination of passing the hat and an ...
Continue Reading → ShareCorporate Social Responsibility (CSR): How you can do it – Part III originally appeared in Utah Business Magazine blog:
The secret to effective Corporate Social Responsibility (CSR) is planning. Integrate CSR into organization’s business model for best results. The benefits from your CSR campaign may come in the form of increased profits, an increased positive company perception, or approval from the community through ...
Continue Reading → ShareFire Avert by Active Fire Prevention was recently featured on CBS affiliate KUTV2. The news story highlighted Fire Avert’s support of local Salt Lake City resident Virginia Cannon who recently suffered a stove fire after leaving food cooking on an unattended stove.
According to the National Fire Protection Association (NFPA), stove fires start about every 3.5 minutes across the United States.
Virginia Cannon had just put some butter in a pan before being sidetracked talking with friends, becoming another unfortunate statistic ...
Continue Reading → ShareThroughout time, a number of individuals have set the precedent for what we know today as modern entrepreneurship. Below are four famous entrepreneurs who have applied various principles that we can learn from today as entrepreneurs.
Bill Gates
A prime example of diligence, Bill Gates went from receiving a failing grade on his idea for Microsoft in school to a technology mogul. Not only does his ...
Social Responsibility (CSR) Alert: Do you hear the growing buzz about bees in the news? Why should you care? Well, I volunteer to represent this lowly insect for a few minutes. Experts have dramatically cranked up the news volume reporting drastically reduced honeybee populations. This is a growing problem. Following a slow decades long decline in honeybee ...
SALT LAKE CITY—February 12, 2013—PilmerPR today celebrates 10 years of delivering public relations and marketing success to clients in technology, cleantech, retail, travel, and ecommerce. To mark the occasion, the firm…
“We’ve come a long way, delivering the latest best practice technology and strategy to accelerate client success with very measureable PR and ...
Continue Reading → ShareI’m pleased to see this social responsibility (CSR) among our business clients like Brent Brown Toyota. And, a fun sidenote: Utah Governor Gary Herbert attended this school when he was a wee tike.
DAILY HERALD EVENT ARTICLE
As Toyota regained its global lead in December as the top-selling auto maker, Brent ...
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Military and Aerospace Electronics
PilmerPR public relations and marketing client SpotterRF this week announced new partnerships and awards as demand grows for its breakthrough radar technology. SpotterRF provides the world’s most advanced compact surveillance radar (CSR) system for affordable wide area, all weather perimeter security and small force protection. Incorporated in 2009, ...
Continue Reading → ShareCorporate Social Responsibility (CSR) continues to rise in the collective corporate conscience. Our public relations firm loves to work with clients that follow PilmerPR rule #1, “First Be Good, Then Talk About It.” A painful memory of how marketing gets ahead ...
Poor Corporate Social Responsibility (CSR) rides again!
Various sources in the past report that U.S. companies lag behind other nations in reporting and hiring experts to manage accountability for triple bottom line CSR – responsibility for People, Planet, & Profits. I’m hopeful the gap is narrowing, but the lagging accountability of U.S. companies reinforces stereotypes of greedy American companies and hedonistic U.S. consumers held by many globally. And here’s the rub. Actions count more that words and flowery reports.
Bangladesh police ...
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