How to Blog is Hot – Crucial to Online Content Marketing

Blogs and How to Blog are hot. Why? Done well, blogs as inbound content marketing draw traffic to the sales funnel and close the deal. According to a recent HotSpot survey, online conversion rates correlate closely to blog frequency. That means more customers for you.

 

 

This may not be news for everyone, but certainly a metrics-based look at why your company should blog. For the last few years the interest in How to Blog has risen dramatically.

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College Entrepreneurs Rock – even under water…

…And the judges say Underwater Audio is #1 among the Utah Student 25 entrepreneurs for 2013.  What Captain Nemo of Jules Verne’s 20k Leagues Under the Sea would have given for one of  these? More recently, I wonder how Michael Phelps would look jammin’ with this in the pool?

Underwater Audio takes iPod Shuffles from Apple and waterproofs them using a unique, proprietary process. Swimmers love how Underwater Audio’s waterproof iPod makes those boring laps fly by! In less than two ...

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It’s a Content Marketing World – Content is King…again!

Content Marketing is Old School made “New” with the advent of Google Panda & Penguin algorithm rule changes. Let me explain. Before the Web, blogging, before social media, professionals relied on delivering killer content through press releases, brochures, letters, phones, etc to attract and communicate with key publics/target markets. The power of great content was diluted by online SEO “gamers” of search systems. Savvy web marketers maximizes PPC and organic search results to drive ...

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