Sochi Games PR Nightmare of Olympic Proportions

Olympic sized Public Relations (PR) is just that…real BIG! So, when something goes wrong on the largest public relations stage, it’s real wrong. But, what’s the real PR lesson here. Is it unfinished hotel rooms for journalists, the very folks that buy virtual ink by the gallon? Did you really think someone wouldn’t Tweet this, Mr Putin. Is it the ghetto without running water across the super highway, just behind that fence that segregates the have tickets from the ...

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