Unintended PR Ripple Effects

t1_blountPilmerPR teaches Public Relations clients to anticipate the unintended ripple effects coming from their words and actions. In Crisis Communications planning, this is vital.

After Boise State’s impressive football win over Oregon on 9/3/09, a short outburst of anger by OU running back, LeGarrette Blount, sent out unintended long-term PR ripple effects that will likely result in a suspension, if not a truncation, of a brilliant football career. A potential Heisman candidate (not likely now), Blount’s future is tainted in a way that will be hard to recover from.

Yet, some would say that BSU has some PR repair work to do as well. The victorious Boise State player, Byron Hout, certainly did not need to rub Blount’s face in it [post game] by pushing and taunting a guy known for having anger issues. Perhaps the BSU coaches should send a message to other players regarding this kind of behavior. What say ye?


Should the Boise State player(Hout) also be suspensed w Oregon’s Blount?

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About the Author:

As founder of PilmerPR, John Pilmer, APR serves as a PR and marketing communications advisor for both emerging and established companies. He offers customers more than 20 years of results-driven business PR and marketing experience. John and the firm have provided PR consultation and campaigns for clients such as Mozy, Novell, AdvancedMD, Certiport, NextPage, ElectraTherm, Altiris, Avamar, EmergeCore Networks, FSLogic, INVISUS, 10x Marketing, MWI, Project Insight, REIC, Seastone, US Synthetic and Funding Universe (now Lendio), among others.
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