Unintended PR Ripple Effects

t1_blountPilmerPR teaches Public Relations clients to anticipate the unintended ripple effects coming from their words and actions. In Crisis Communications planning, this is vital.

After Boise State’s impressive football win over Oregon on 9/3/09, a short outburst of anger by OU running back, LeGarrette Blount, sent out unintended long-term PR ripple effects that will likely result in a suspension, if not a truncation, of a brilliant football career. A ...

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