What is CSR PR?
CSR stands for Corporate Social Responsibility, or in other words, how a company gives back to its community. At PilmerPR, we know that CSR PR is extremely important in the court of public appeal. Not only does CSR PR bolster how the public feels about your organization, but it also helps employees and others involved with the organization know that you care about more than numbers and profits.
PilmerPR helps companies improve their Corporate Social Responsibility (CSR), become more earth friendly and gain a competitive advantage by focusing on the three-legged stool of social responsibility: People, Planet and Profits.
We understand the importance of being socially responsible. Our strategies and methods of CleanTech PR are proven effective by more than a dozen companies, helping them get maximum results from their Green products and services.
We helped ElectraTherm (CASE STUDY) promote the commercial launch of the Green Machine, an energy generator that makes low-cost electricity from waste heat. More than 406 million people were reached through this award-winning green public relations campaign, including 103 published articles in TreeHugger, EcoGeek, the Sierra Club, Popular Science and more, and a featured interview on Fox Business. The campaign generated $1.1 million in ad equivalency value (more than 20:1 ROI).