New Years Publicity Outside New York – What’s a Moon Pie?

New Years in New York City includes the big Times Square  ball drop for publicity, not a “big apple.” But, how do they do the ball drop thing elsewhere? Cities all over America seek New Year headlines from their “over the top” guerilla PR antics. Try to top this drop:

Mobile Moon Pie Drop

[youtube]https://www.youtube.com/watch?v=2wyLKPNN9K0[/youtube]

Atlanta Peach Drop

[youtube]https://www.youtube.com/watch?v=YyUMvHOXWEA[/youtube]

Dillsburg Giant Pickle Drop

[youtube]https://www.youtube.com/watch?v=nhMcg0HRvJY[/youtube]

Brasstown Possum Drop

[youtube]https://www.youtube.com/watch?v=kpXU5Li7TxY[/youtube]

Memphis/Nashville Guitar Drop

[youtube]https://www.youtube.com/watch?v=_4fdU_Ztadc[/youtube]

Miami Orange Drop

[youtube]https://www.youtube.com/watch?v=Ja_kY7RM42I[/youtube]

NYC Times Square – Still the Most Famous PR for New Years Celebration

[youtube]https://www.youtube.com/watch?v=0yo4DOAKXsY[/youtube]

More Fun New Years Drops ...

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Osmonds Honored in UVEF Hall of Fame – Public Relations That Has Lasted 50+ Years

 

Public Relations campaigns, at least in this Utah PR firm’s experience, are usually measured in weeks or months. Even CSR PR (corporate social responsibility) campaign plans may forecast only a few years out. [youtube width=”212.5″ height=”172″]https://www.youtube.com/watch?v=Ti6lYRakQ04&feature=plcp[/youtube]

 

Imagine a media relations plan spanning more than five decades. Now think of the volatile entertainment business where one hit wonders abound.  It would be more rare than a photo of Jerry Lee Lewis, Carl Perkins, Elvis Presley and Johnny Cash singing ...

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