In the last decade, a lot has been made of the “demise of traditional media.” While newspaper readership is down, media consumption, in general, has skyrocketed. In fact, in the United States, adults spend almost half of their time on some kind of electronic device, watching, reading and listening to media sources. This trend creates more, not less, opportunities for business owners looking to reach audiences through media.
Media is an all-encompassing term that includes all of the many ways used to reach ...
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Our CEO, John Pilmer was recently interviewed by New West.Net, a new regional business publication for the Rocky Mountain region. The publication focuses on news of the evolving west, what makes the region a frontier for technology and entrepreneurship and the vibrant culture of Montana, Idaho, Colorado, Wyoming, Utah and New Mexico.
Corporate Social Responsibility (CSR) is something that you hear a lot about and know is important but maybe have been putting on the back burner. You can only run in the same 5k for cancer so many times before it starts to lose meaning for your employees. But CSR doesn’t have to be so ...
Getting people to 
Content continues to be king, and there are very obvious reasons why. Content, in any way, shape or form is what gets people’s attention. With all the content readily available, you have to be careful and strategic about how and where you put your information. But content is still what will draw customers in.