Three Reasons To Talk About Yourself on Earth Day

Taking responsibility for the environmental impact of your business just makes sense. To begin with, a healthy community means a healthy environment for your business to flourish. And – now more than ever – consumers are looking for brands to support that are good global citizens. Beyond that, finding causes that you are passionate about feels great, and that will shine through your brand and help others feel great about your products too.

Earth Day was created more than ...

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CSR Still Matters – And It Can Help Your Bottom Line

Be the ChangeThere’s been some debate as to whether or not corporate social responsibility (CSR) is really worth it for your business. While you cannot quantitatively measure “good feelings,” there are things you can measure the come from CSR like an increase in sales, engagement, and media relations (traditional or social). Whether you’re an entrepreneur just starting out or a ...

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EPA Guidelines Meet Utah – #1 Air Discomfort – Gallup Poll PART III

 

A new Gallup Poll indicates Utah residents dislike their air quality more than any other State.

Part III

This story just gets more and more interesting. I feel like Godzilla and Mothra just came onto the screen–both wearing air protection masks. First, EPA smacks down the opponent with new, harsh guidelines. Next, Governor Herbert says those guidelines will hurt business and people. Then, as if coming in for the TKO, Gallup finds my state’s residents as the most dissatisfied nationally with their ...

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#1 Utah Public Relations Holding Steady with Threat of Growing Air Pollution

In the news again with great Public Relations –Provo/Orem #1. Pitney Bowes analyzed 384 metropolitan areas and the Provo-Orem area ranks first on a list of the nation’s fastest-growing metropolitan areas and will remain that way for the next five years. 2012 to 2017 Provo-Orem’s population is projected to add nearly 11,000 new households, or 7.4 percent at an annual ...

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Sandy Storm Triggers Crisis Management Plan / PR – Donate to Red Cross

What public relations entity has the media relations influence, the green pr prowess, the

social media PR moxie, and the connections in crisis management planning to garner 4M Twitter hits (in 24 hours leading up to impact), shut down Broadway and the world’s largest stock exchange, cancel 15,000 flights at major airports, garner more media ...

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Environmental PR – New Client – Fish, all of them!

Environmental PR Primer:

Quick! What’s rising faster than the cost of healthcare? If you said fish prices, you could be right. Rising 8-20% per year, seafood costs are out of control. So, I volunteer to do a little public relations for the fish, some Green PR , if you will.

Here’s a sampling what is fast become unaffordable for the average consumer from my local grocer this week:

Price/lb.

$17.99     Ahi Tuna    

$13.99     Ono

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