Communication is at the heart of each our working world. Imagine no communication or interaction with customers, suppliers, bankers, employees, regulators, neighbors and the public at large. How would any business succeed? Strategic communication from one individual to the next has drastically altered the way we live and work. There are forms of unspoken communication such letting a photo spark a movement of communication, to a simple phrase that communicated a whole new meaning to your desired audience. Cultures, feelings, movements, phenomenon and actions begin with ...
Continue Reading → ShareThe holiday season brings opportunity to give, celebrate and play a role in the community. As a small business, your community starts as your customer base. Perfecting your holiday marketing plan can help reach your customer base and expanding your bandwidth. As the holiday season has made its landing in full force upon businesses across the world—marketing should be at the top of the list. Make the most out of the season and strategize for marketing as soon as you ...
Continue Reading → ShareIn the midst of the holiday season, many companies take the time to give back, strengthen employee bonds and connect with the community in a meaningful way. Corporate social responsibility should be a topic of conversation year round, but the holiday season is a great place to begin.
Corporate social responsibility speaks to a company’s reputation—the culture, employees and business model. The impact that CSR can have on a company’s reputation is huge. The engagement of employees, the company culture influence, ...
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On March 20th the Food and Care Coalition hosted its 9th annual Bowls for Humanity Event in Provo. Not only is this the largest fundraiser hosted each year by the Food and Care Coalition, it is a chance for Utah County to come together and help our community. This year our CEO and founder, John Pilmer, got involved with the Coalition ...
One Million Cups, a Kauffman Labs initiative bringing together a community of entrepreneurs; launches the 25th such city in Provo, Utah.
PROVO, Utah – Local community organizers and entrepreneurs, with the assistance of Kauffman Labs, are set to launch the 25th city of its kind here in Provo, Utah. The launch will be held on Wednesday, January 29th from 9:00 to 10:00 am, at Camp 4 in the ...
Continue Reading → ShareGreat Content Marketing strategies are…
the pumpkin in pumpkin pie, the Z in Zombie, the sweet in Halloween candy, the content in content marketing. As Google and other search sites put a stake through the heart of time tested marketing methods that “game” the SEO system, the power of the written word have regained its rightful throne. So, if your job includes driving monster web traffic, you will appreciate these well-carved power PR points.
1 -Don’t pinch pennies on content creation
Many ...
Continue Reading → ShareEntrepreneurs, like everyone else face fear on a regular basis. Domo CEO Josh James, who sold his company Omniture for $1.6 billion once confessed to being curled up on the floor at home, overcome by the magnitude of his perceived failure. With a kick in the pants from his awesome spouse, he eventually found his footing and his legendary success. So, what makes the successful entrepreneur able to face down fear of failure?
Some say an entrepreneur must develop a ...
Continue Reading → ShareI first met Jason Mortensen on August 31 as his professor–a week and a half after the surgery that thrust him into the public relations limelight. He had missed the August 24 first ...
Continue Reading → ShareThroughout time, a number of individuals have set the precedent for what we know today as modern entrepreneurship. Below are four famous entrepreneurs who have applied various principles that we can learn from today as entrepreneurs.
Bill Gates
A prime example of diligence, Bill Gates went from receiving a failing grade on his idea for Microsoft in school to a technology mogul. Not only does his ...
Entrepreneur Consultant John Pilmer is back by popular demand.
SALT LAKE CITY—August 27, 2013—Utah Valley University (UVU) has enlisted PilmerPR CEO and business advisor John Pilmer, to teach Entrepreneurship (MGMT 3170.301) for a fourth semester in the Woodbury School of Business. This introductory class for aspiring entrepreneurs offers students a unique view into the real world of creating a running a successful startup company. Since his class meets on Saturday mornings, Pilmer continues as CEO for PilmerPR.
“I’m pleased to ...
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