Our Utah PR firm garners awards for client companies as part of an overall brand marketing and public relations strategy. U.S. Synthetic, Lendio (FundingUniverse), Mozy, AdvancedMD, Humless, and SpotterRF are just a few clients benefiting from the publicity we helped them achieve. Awards are key “third party validation” vital to the believability of “the story” ...
Blogs and How to Blog are hot. Why? Done well, blogs as inbound content marketing draw traffic to the sales funnel and close the deal. According to a recent HotSpot survey, online conversion rates correlate closely to blog frequency. That means more customers for you.
This may not be news for everyone, but certainly a metrics-based look at why your company should blog. For the last few years the interest in How to Blog has risen dramatically.
Content Marketing, Article Marketing, Product Marketing–they’re all connected. The language of business success. Where are companies finding this success? It’s not a simple answer, but a lot more people are asking, What is a blog? “How do I blog? Why do I need to pitch bloggers and do guest blogs. As a component in a well crafted ...Continue Reading → Share
SpotterRF Radar News: The U.S. military is very careful how it speaks in public about specific technology used in the field. So, it’s very pleasing to see the Department of Defense’s public announcement involving our client SpotterRF along with today’s DoD approved SpotterRF announcement. Utah PR firm, PilmerPR, and our Utah client, SpotterRF are close neighbors.
SpotterRF was one of 15 ...Continue Reading → Share
Much has been written on this blog about Press Releases, Content Marketing, SEO, Analytics, and related Public Relations tools and tactics. Well, here’s some more if you didn’t get it the first time. This Utah PR firm believes in the press release–still! Yes, we admit it. Twitterville, the New Rules of Marketing and PR and other new ...Continue Reading → Share
SALT LAKE CITY—February 12, 2013—PilmerPR today celebrates 10 years of delivering public relations and marketing success to clients in technology, cleantech, retail, travel, and ecommerce. To mark the occasion, the firm…
“We’ve come a long way, delivering the latest best practice technology and strategy to accelerate client success with very measureable PR and marketing ...Continue Reading → Share
News Coverage of this announcement:
PilmerPR public relations and marketing client SpotterRF this week announced new partnerships and awards as demand grows for its breakthrough radar technology. SpotterRF provides the world’s most advanced compact surveillance radar (CSR) system for affordable wide area, all weather perimeter security and small force protection. Incorporated in 2009, the ...Continue Reading → Share
This Utah PR firm has a clean record with the BBB. Long before Facebook, Google+, Angie’s List, Yelp, or a dozen other now prominent consumer rating services, there was the BBB. So, I paid attention the other day when I received a convincing email from what was “purported” to be the Better Business Bureau (BBB). As a public relations firm offering Online Reputation Management, I know ...Continue Reading → Share
New Years in New York City includes the big Times Square ball drop for publicity, not a “big apple.” But, how do they do the ball drop thing elsewhere? Cities all over America seek New Year headlines from their “over the top” guerilla PR antics. Try to top this drop:
Mobile Moon Pie Drop
Atlanta Peach Drop
Dillsburg Giant Pickle Drop
Brasstown Possum Drop
Memphis/Nashville Guitar Drop
Miami Orange Drop
NYC Times Square – Still the Most Famous PR for New Years Celebration
More Fun New Years Drops ...Continue Reading → Share
The diversity of reaction to news never ceases to amaze me, even though I’m in communications and PR Consulting. For example, in response to what I thought was great Utah Marketing news, one Deseret News comment from “My2Cents” is instructive.
“It is not an award to be proud of, not for Utah and not for citizens. Its an award of oppression and poverty that the ...Continue Reading → Share